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The Dartmouth
July 26, 2025 | Latest Issue
The Dartmouth
Opinion


Opinion

Branding

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To the Editor: The Sehgal piece about "branding" a college or university makes some interesting arguments, but just how is such "branding" achieved?




Opinion

Conserve Dartmouth's Brand

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In the last few weeks, I've read with mild amusement a series of editorials claiming that Dartmouth needs to "brand" its name so that it will have the same verbal resonance as Harvard, Princeton and Yale.


Opinion

A Renewed Push For Peace

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For a great many people in this world, their story begins here in this small strip of land on the eastern shore of the Mediterranean Sea, named at times, Israel, Palestine, Canaan ... This is the story and the history that is closest to the hearts of their fathers and mothers, and of their grandfathers' grandfathers.


Opinion

Patriotism At Dartmouth

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Harvard hates America." That's the title of a book that came out about two decades ago to describe how the academic elites of the Ivy League had turned against this country and its system of values.




Opinion

The Dartmouth Bingers

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As the Dartmouth Community mulls over possibly changing its mascot from the oh-so vague "Big Green" to the Dartmouth Moose, a more fitting description should be chosen.


Opinion

Benefits of Branding

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You will benefit. I can say that without knowing who you really are. In my last two columns, I've addressed why and how Dartmouth should go about building a potent brand.


Opinion

XXX Hop Sex!

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It sounded too good to pass up -- 3D Pornography at the Hopkins Center. Since when did Spaulding become X-rated?




Opinion

Hunting Hamas

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To the chagrin of Israel, the Palestinian Authority and America, Hamas has not only seized the popular support of Palestinians, but now drives the destiny of the wilting internationally-proposed road map for peace.



Opinion

A Misrepresentation

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To the Editor: I just read Kabir Sehgal's June 23 column entitled "On Dartmouth Branding, Part II" and was astounded by his misinformed view of how the Tuck School of Business is perceived by the world outside of Hanover. Perhaps Sehgal would benefit from leaving the Upper Valley, where he would see Tuck regarded as one of the pre-eminent schools for business management -- yes, even equivalent to those more "branded" competitors like Harvard and Wharton. Tuck's reputation thrives precisely because it has found the competitive niche that Sehgal finds wanting at "Seinfeld U." Tuck has an unrivaled ability to turn out decent, bright, team-oriented graduates who often outperform their Harvard and Wharton peers by being -- surprise -- fun to work with.


Opinion

An Insightful Bum on the Corner

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A bomb went off at a Yale University Law School on Wednesday, May 21. This incident, coupled with bombings in Saudi Arabia and Casablanca, and an escalating Middle-East dynamic, have inevitably led to the reemergence of a culture of fear -- even in isolated Hanover New Hampshire. Like so many others, I am tired of living in this culture of fear.