From the Archives

By Chris Leech, The Dartmouth Senior Staff | 4/23/15 3:53am

Now that MDF is in effect, you're probably looking for some higher-proof Keystone alternatives. One (questionable) choice is Colt 45, a 6% ABV malt liquor most often sold in a 40-ounce bottle. If you go that route, what better way to advertise your drinking proclivities than purchasing one of these lamps for your dorm room? This ad was found in an issue of The Dartmouth from the late 1960's, and describes the lighting accessory — and hopefully not the beverage — as "the light of your life." We're just curious how many students took them up on their offer.


Chris Leech, The Dartmouth Senior Staff